Salesforce is a customer relationship management (CRM) platform that Mason uses and plans to expand its utilization to provide a full network of services to meet the needs and improve the experience of students.
In partnership with the functional units, EASD team supports Mason’s Student Experience Redesign initiatives by assisting units with their Salesforce operations, administration/governance, configurations, integration, and providing technical support for developing integrated interfaces as needed. The Washington Scholars Program application and the new Admissions Deposit Payment system are examples of the work EASD team has completed in partnership with the functional stakeholders.
The EASD team provides the following Salesforce administration and governance functions:
1) Release management
2) SDLC support and guidance
3) Governance framework development
The EASD team provides technical support and development for the following Lifecycle CRM applications:
1) Mason Student Services Center
2) Washington Scholar’s Program
3) Admissions Deposit Payment Site
Future Initiatives:
1) Mason Care Network